John Benz
Multimedia Artist
Brand Storyteller
Instructional Designer
Organizational Development
About Me & What I Do Best
My approach to creativity and production is a fusion of storytelling and visual design rooted in a deep belief in the power of authentic human connections. I'm committed to partnering with individuals and organizations who share this vision and understand that genuine connections are the key to achieving any meaningful mission.
With over 15 years of experience in creating multimedia assets, training and development deliverables, video editing and production, and graphic design, I am a versatile and skilled Creative Producer, Multimedia Designer, and Learning and Development Manager. My mission is to elevate organizational performance by leveraging visual design, storytelling, and production expertise.
I have successfully managed both Creative and Learning and Development initiatives for various industries including education, entertainment, and retail environments, using eLearning software (Articulate 360 and Rise), video editing tools (Camtasia, Adobe Creative Suite), and LMS systems (Canvas, Cornerstone, Blackboard). I have also developed and delivered training content for complex and technical subjects, such as Salesforce, customer retail app usage, cyber security, and advanced sales and customer conversion.
Sample Design Process
Brief
Meet with the client to define the challenges they are facing and goals.
01
Research
Where did we come from? How did we get there?
02
Sketch
03
Where could we go?
Design
A look towards the future.
04
Client facing presentation of the design journey. Gather any feedback and revisions.
Test
05
Make final adjustments as needed. Complete assets for live environment. Celebrate!
Final
06
Video Based Storytelling
*Promotional video produced by NASCAR featuring graphic design assets*
Instructional Design Work
Graphic Design / Marketing
Get in Touch
John Benz