John Benz
Mu​ltimedia Artist
Br​and Storyteller
Instructional Designer
Organizational Development
About Me & What I Do Best
My approach to creativity and production is a fusion of storytelling ​and visual design rooted in a deep belief in the power of authentic ​human connections. I'm committed to partnering with individuals and ​organizations who share this vision and understand that genuine ​connections are the key to achieving any meaningful mission.
With over 15 years of experience in creating multimedia assets, ​training and development deliverables, video editing and production, ​and graphic design, I am a versatile and skilled Creative Producer, ​Multimedia Designer, and Learning and Development Manager. My ​mission is to elevate organizational performance by leveraging visual ​design, storytelling, and production expertise.
I have successfully managed both Creative and Learning and ​Development initiatives for various industries including education, ​entertainment, and retail environments, using eLearning software ​(Articulate 360 and Rise), video editing tools (Camtasia, Adobe ​Creative Suite), and LMS systems (Canvas, Cornerstone, Blackboard). ​I have also developed and delivered training content for complex and ​technical subjects, such as Salesforce, customer retail app usage, ​cyber security, and advanced sales and customer conversion.
Sample Design Process
Brief
Meet with the client to ​define the challenges ​they are facing and goals.
01
Research
Where did we come ​from? How did we ​get there?
02
Sketch
03
Where could we go?
Design
A look towards the future.
04
Client facing presentation of ​the design journey. Gather ​any feedback and revisions.
Test
05
Make final adjustments as ​needed. Complete assets for ​live environment. Celebrate!
Final
06
Video Based Storytelling
*Promotional video produced by NASCAR featuring graphic design assets*
Instructional Design Work
Graphic Design / Marketing
Get in Touch
John Benz